This fall, Coex once again organized and hosted the International Franchise Show (IFS) from October 31 to November 2, 2024 in Hall C.
As the largest franchise-related event in the country, Coex annually hosts the IFS both in the spring and fall, allowing participants to discover and engage with hundreds of new brands and businesses each year. With up to 50,000 prospective entrepreneurs participating annually and consulting services present on-site, the event is not just a showcase; it is also an incredible hub for networking, building connections, and gaining valuable tips regarding the F&B sector and much more.
The event’s program features exhibitions, startup training and seminars, expert consulting, one-on-one consultations and startup recipes, effectively addressing all of the potential needs of participants and offering invaluable insight to all those planning to open a new business or considering pivoting towards a new sector. And the attention to detail truly pays off, as this year’s event was nothing short of a success, with lines forming at most booths and plenty of eager attendees ready to learn more about franchising and how to be successful both in Korea and globally.
While the food service industry was one of the main highlights of the event, it also attracted participants from different sectors, ranging from service to retail, and plenty of booths presenting all of the latest innovations a prospective entrepreneur might need in order to revitalize and revolutionize the franchise industry.
As the IFS has successfully established itself as a leading exhibition for the enhancement of the franchise industry, participants consistently report high satisfaction levels after attending and a newfound interest in participating in future events.
While it already gives participants plenty of chances to learn and develop, the IFS continues to grow with plans to expand: starting from 2025, an additional event will be held in June at Coex Magok Lewest, which is set to become the largest MICE complex in Seoul when it opens in November 2024. Located in the west of Seoul and just 15km from Incheon International Airport, Coex Magok Lewest will feature a full-fledged convention center with a 7,452 sqm exhibition hall (capable of exhibiting up to 350 booths), a 4-star hotel, a Grand Ballroom, and many other meetings facilities.
For all inquiries related to the event, please email ifs@reed-coex.co.kr or call +44-20-8271-2154
To inquire about hosting events at Coex, please email intlmarketing@coex.co.kr or call +82-2-6000-1146/1147.
—
About Coex
Since opening in 1979, Coex has been Korea’s busiest and most prominent convention and exhibition center. Located in the heart of Seoul’s Gangnam district, Coex serves as the city’s top venue for global exchange, business, exhibitions, and conferences, as well as a space to find leisure, recreation, and top accommodation. Coex, as the leading event organizer, offers event planners a multitude of services both onsite and beyond, including the organizing of trade shows, event management and external venue management and operations.
Visit www.coexcenter.com for more information about Coex Organized Exhibitions